How to Create a LinkedIn Account for B2B Prospecting in 2025

Creating a LinkedIn account has become essential for B2B prospecting, with more than 900 million users worldwide. A successful LinkedIn account is a real strategic lever that goes far beyond simply creating a profile. In this comprehensive guide, discover how to configure and optimize your LinkedIn account to maximize your sales results.

Creating a LinkedIn account starts with the basics: head over to LinkedIn.com and click the “Sign Up” button. You will need to provide a professional email address and create a secure password. It is essential to use your real identity, as LinkedIn strictly prohibits the use of pseudonyms or company names for personal profiles.

Once you have completed these first steps, you will need to complete your profile with your professional information. Choosing your current position and your sector of activity is particularly important because it will influence how you appear in search results. Your geographic location will allow you to connect with professionals in your area.

Your LinkedIn profile title plays a crucial role in your visibility. An effective title combines your main function with your specific expertise, while mentioning the sector or industry you are targeting. For example, “Sales Director | IT Solutions Expert | I support SMEs in their digital transformation” offers a clear vision of your professional positioning.

Your profile summary deserves special attention. It should start with a punchy hook that immediately captures the reader's attention. Then develop your areas of expertise by illustrating them with concrete and quantified results. Finish with a clear call to action that invites visitors to get in touch with you. Don't forget to naturally integrate relevant keywords from your sector to improve your SEO.

The warm-up strategy: a crucial step

Warming up your account is an often overlooked but essential step. For the first two weeks, focus on building your close network. Start by adding your current colleagues and professional partners. Gradually engage in relevant conversations by commenting and sharing content in your area of expertise.

Over the next few weeks, gradually expand your business by publishing your own content and building your network. The goal is to establish an authentic and regular presence before starting any intensive prospecting actions. This gradual approach will allow you to avoid account restrictions while building a credible professional image.

Smart Automation and Linkedin Account Protection

Automating prospecting on your LinkedIn account requires a balanced approach. An all-in-one solution like Akidel allows you to optimize your actions while protecting your account. The tool integrates native security limits that respect LinkedIn's recommended thresholds, including the limit of 30 automated actions per day.

Enriching your prospecting data is a major advantage. By synchronizing your LinkedIn contacts with Akidel, you can automatically enrich profiles with verified professional emails. This multi-channel approach allows you to coordinate your LinkedIn actions with your email campaigns, maximizing your chances of conversion.

Security and daily management

Keeping your LinkedIn account secure requires multiple layers of protection. Enable two-factor authentication and use a unique, complex password. Avoid logging in from unsecured public networks that could compromise your credentials.

In your daily use, respect LinkedIn's natural limits. Keep your actions below 100 invitations per week at the beginning. Space your interactions out by a few seconds to reproduce natural human behavior. These best practices, combined with the use of professional tools, will allow you to maintain sustained activity without risking restrictions.

Conclusion

Creating a LinkedIn account is just the first step in your B2B prospecting strategy. Success relies on a methodical approach that combines profile optimization, intelligent account warm-up, and controlled automation. With the right tools like Akidel, you can transform your LinkedIn account into a real machine for generating qualified leads.

Find out how Akidel can help you maximize your LinkedIn prospecting?

FAQ – Creating and optimizing a LinkedIn account

Can I create multiple LinkedIn accounts?

LinkedIn allows only one personal account per user. To manage multiple professional profiles, choose a solution like Akidel which allows you to manage up to 3 LinkedIn accounts securely.

How do I avoid my account being restricted?

Following a progressive warm-up strategy combined with the use of professional tools integrating native protections like Akidel allows you to avoid most restrictions.

What is the best posting frequency?

A frequency of 2-3 posts per week during the warm-up phase provides a good balance. The regularity and relevance of your content are more important than their quantity.

How can I effectively personalize my connection requests?

Personalization should be based on commonalities or shared interests. Akidel allows you to automate this personalization using dynamic variables while maintaining a natural tone.

Do you need a Premium account to prospect effectively?

A free account used well can give excellent results. The important thing is to have a clear strategy and suitable tools like Akidel to optimize your prospecting.

How do I optimize my profile for LinkedIn SEO?

SEO optimization of your profile involves strategic use of keywords in your title, summary and experiences. Akidel can help you identify the best performing terms in your industry.

What to do if your account is restricted?

If you experience any restrictions, immediately reduce your actions and focus on manual interactions. Using Akidel usually avoids these situations due to its built-in safety limits.

How to effectively manage multiple LinkedIn profiles?

Managing multiple profiles requires a professional solution like Akidel that combines intelligent automation and built-in protections for secure multi-account prospecting.