AKIDEL Blog Space – All-in-one B2B sales and marketing tool

We have three main sources of data:  

1-The public database 

It is made up from files already compiled by specialized professional directories and leaders in their fields: The database of legal information from INSEE, Infogreffe, Bodacc, Legi France, RNCS, Verif. com, Societe.com, Kompass.fr, the portal for chambers of commerce and industry, the official directory of artisans, open data files from public administrations, health, education, associations?

2-Data via enrichment by artificial intelligence & LinkedIn 

Our own enrichment algorithm allows us to generate professional email addresses from public data (last name, first name, website, social network?)

3-Data via Google Maps and Google Search

Our interfacing with Google (google maps and google search) allows us to automatically access all google data, available to the general public.

All Google My Business listings on google maps are therefore available to you in one click.

At the end of each scenario or marketing/sales campaign, you can retrieve the entire file containing the details of the contacts generated during the campaign: email address, phone number, linkedin profile, company name, scoring, import date? 

You can retrieve only contacts who have shown an interest in your campaign: opening of the email, click or response.

If you want to recover the entire database or buy only data, you should contact an AKIDEL expert who will make you a proposal according to your needs.

The final file becomes yours, the GDPR responsibility is also transferred to you at this time.

The detailed answer can be found here: https://www.akidel.io/respect-et-conformite-rgpd/ 

In summary, Our database is hosted in France on secure servers at OVH.

We have several partner websites from which we collect opt-in data.

All our contacts have a right of inspection and can request to be deleted from our database.

We do not hold any data becausesensitive act allowing the clear identification of a natural person (medical data, identity number, personal address, etc.).

Moreover :  

• We only work on B2B data, not subject to prior consent as stipulated by the CNIL by the e-Privacy directive, transposed into French law.
• AKIDEL respects the obligation to put an unsubscribe link on each campaign of our customers, to inform the Internet user of the information that we hold, the origin of the collection as well as the deletion of his information that we hold.
• It is also possible to exclude the mail, the domain, the SIRET/SIREN? of the company so as not to prospect them any longer. This function is also accessible for each of our customers.

A document summarizing the SNCD, the professional organization representing the Data Marketing Industry : (General Regulation on the Protection of Personal Data).

This is one of the most asked questions by our clients before signing.

All of these rates depend on your campaign strategy. 

We can have rates on campaigns that are close to 60% as we can have others below 15%… 

What is certain is that the error/bounce rate on the generated contact data never exceeds 6%.

It all depends on the objective of the campaign. 

An awareness campaign is not comparable to a commercial campaign or a partnership campaign.

All our clients, without exception, have had positive interactions with their target audience thanks to our methods and solutions.

However, it is important to emphasize that the final conversion phase depends on the follow-up effort of the client team.

Our added value is to create the link and the interest of exchange between you and your target audience.

The rest is up to you.

The short / express version: 

->Online payment and receipt of the invoice

-> Transmission of all campaign information by email or via our campaign form.

-> Dissemination of the campaign and real-time monitoring of results on the AKIDEL platform

->Analysis & reporting of campaign results

End of the campaign.

The full version: 

1-Signature of the contract & transfer 

2-Creation of your space on the platform

3-RDV 1: definition of the campaign strategy and collection of information

4-SETUP: website tracking, preheating of email addresses, secondary domain name?

5-Broadcast of part 1 of the campaign

6-Adjustment & analysis of results

7-Broadcast of part 2 of the campaign

8-RDV 2: analysis and final restitution of the campaign

End of the campaign.

If you opt for another option, it will be up to you to write the writing for your campaigns.

The first recommendation is to carry out all marketing/commercial actions on a secondary domain name, different from the official domain name of the company.

The second principle lies in our deliverability standards: limited number of emails sent per customer, monitoring of essential metrics after the campaign (volume of unsubscribers, bounce rate, opening rate?). 

Third, our BtoB experts define strategies focused on bringing value to the final audience, so that they are always well perceived.

Finally, at the end of each campaign, we carry out a cleaning of the databases in order to avoid contacting the prospects detected following the previous campaigns.

Contact an Akidel expert at contact@akidel.io or go directly to the registration page: https://application.akidel.io/

We are remunerated only on the services provided for our customers and do not take any percentage on sales or appointments generated.

Our prices are transparent, all the clauses are detailed in our contracts and our general conditions.

Our platform is hosted on secure servers in France by OVH and other French partners.

All of our clients' AKIDEL data is stored on secure servers in France and is subject to a confidentiality clause as indicated in all our service contracts.

We have two emailing techniques, the sending will depend on the chosen technique: 

Mass emailing (eg Mailchimp, Send In Blue, Mailjet?)

SMTP emailing (ex Lemlist, or with your own Gmail or Office 365 host?)

In both cases, we will recommend that you have a domain name different from your official domain name, in order to create email addresses on it and then carry out all emailing actions without impacting your e-reputation.

AKIDEL is integrated with Zapier, so you can transfer interesting contacts automatically, by defining your transfer rules, for example, transfer into your CRM from AKIDEL only contacts who have responded positively or who have spent more than 30 seconds on your website. 

Everything is possible.

If you do not use Zapier, you can export all your data to a .CSV file and import them into your CRM.

Your imagination is the only limit. BtoC too?

As long as the targets are contacted in a BtoB framework, you have access to all targets: 

-> Geolocation (France or International)

-> Professional function

-> Sector of activity, turnover, net income, share capital and workforce of the company

-> Website technology and presence on social networks

-> Centers of interest (ecology, new technologies?)

?

There is no other platform as of today (06/03/2023) that includes all the features of Akidel:  

-> France public database, data via enrichment and LinkedIn and data via Google

-> Marketing automation via 4 channels: Email, LinkedIn, SMS, Voicemail

-> Mass emailing & SMTP emailing

-> Automatic A/B testing of email subject lines 

-> Advanced tracking and scoring of your contacts

-> LinkedIn & Email multi-account connection from the same space

And much more ?

The mindset of excellence. 

We are not the most innovative, the most aggressive, the most “pirate”?

On the other hand, whatever we do, we do it with excellence!

The rest don't interest us?

Our clients ? They are loyal to us.

Some have even joined us since the creation of our agency in 2018 and are still with us in the adventure! Do we have to provide them with concrete results so that they continue with us? ?

The data collected since our creation (and which continues to grow every day!) allows us to quickly achieve concrete results with our clients, whatever the objective to be achieved.

Our btob growth marketing agency is already present via our clients in all continents (except Asia and Antarctica?).

Whatever your language, our processes are flexible and built to integrate experts in your language.